October 6 & 7 | St. Cloud
There’s something for everyone at UNITE! Success strategies from top industry leaders, learning opportunities for CE, and a chance to safely network with other real estate professionals (following all current CDC guidelines).
Check out what’s in store!
10:00 – 11:00 AM
Still Standing. Still Smiling. with John Kriesel (No CE)
In 2006 John Kriesel was nearly killed by a roadside bomb in Iraq. After getting to the hospital, he technically died three times and was shocked back to life. He survived through four hospitals, 35 surgeries, and months of recovery. John lost both legs and suffered numerous other major injuries. He was told he wasn't supposed to survive and that he would be in a wheelchair for the rest of his life. Yet he walked out of Walter Reed Army Medical Center after nine months. Working with author Jim Kosmo, Kriesel released his story in "STILL STANDING: The Story of SSG John Kriesel," winner of eight national book awards.
11:15 AM – 12:15 PM
Realtor.com Session (No CE)
11:15 AM – 12:15 PM
The Role of the Realtor® in a Post-AI World with Jeff Turner (pending approval for 1 hour of CE)
Jeff Turner will take you on a journey to a near-future where artificial intelligence will dominate not just the edges of the real estate technology landscape, but every aspect of our society. He will provide insight into why so much money is pouring into real estate technology and describe the trends all Realtors® should be paying attention to. Finally, he will illustrate the critical role Realtors® will play in a post-artificial intelligence world.
12:15 – 1:30 PM
Lunch & Beverly & Beyond: The Best Tips Learned Since Losing My Sweet Mom with Carl Carter (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Carl Carter, Jr., son of Beverly Carter, delivers a powerful presentation on Realtor® safety that only someone with his background and experience could deliver. His story and presentation is an impactful combination of harrowing details involving his mother’s story and practical industry anecdotes and takeaways. Carl’s mission is to take his mother’s experience and use it as inspiration to make positive changes in agents’ lives and business.
1:45 – 2:45 PM
Market Update 2021 with David Arbit (pending approval for 1 hour of CE)
Presentation and discussion around the impact on the current state of the real estate market. You will hear David speak about the most current data and trends, how it impacts current business in the real estate market and have an opportunity to ask questions.
3:00 – 4:30 PM
RMLS Panel Update: How Structural Changes in Real Estate Will Impact Consumers with Victor Lund and John Mosey (pending approval for 1.5 hours of CE)
In this course, students will learn how various upcoming changes in real estate will affect their consumers and how to guide them through these changes. Issues tackled in this panel discussion will include: data consolidation and what this means for access for consumers; market updates and buying/selling issues for consumers; closing the homeownership gap; and current legal challenges Realtors® and consumers face in today’s market.
5:00 – 8:00 PM
Awards & Installation Dinner (separate ticket must be purchased HERE)
5:00 – 6:00 PM: Cocktail Reception
6:00 PM: Dinner Served
The Awards & Installation Dinner is held annually at the convention to present our signature achievement awards for the year as well as to install the 2022 Leadership Team.
This event provides a wonderful opportunity to get to know volunteer leaders within the association as well as to enjoy a wonderful evening with others from your office or perhaps someone new that you connected with while at UNITE. The Realtor® of the Year, the Ed Anderson Political Achievement Award, and the Good Neighbor Award will all be presented at the dinner. There will be entertainment that will be announced at a later date as well.
The dinner has a limited number of seats, so please purchase your tickets early! Guests not registered for convention may purchase a ticket for this dinner as well.
9:00 – 10:00 AM
MNR on the Hour
10:15 – 11:15 AM Breakout Session #1
- Leave Your Mark – How to Earn Top of Mind Awareness from Your Customers, Clients, and Community with Sean Carpenter (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Realtors® strive to deliver great service on every transaction but those that can create memorable experiences have a better chance of earning repeat and referral business. Earning “Top of Mind Awareness” with your customers, clients, and community is a critical component of a successful business. This session will show Realtors® how it can be done through consistent personal branding, succeeding in the “Attention Economy”, developing a powerful reputation, and tips for leaving a lasting impression.
- Follow the Yellow Brick Road with Valerie Garcia (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Low inventory, a pandemic, and a fall market - oh my! Get ready to take notes - in this session, you'll learn 30 ways to earn more business this year, without spending a ton of money or feeling like you are on a hamster wheel. You'll get tactical advice and realistic ideas and strategies you can start implementing immediately.
- 15 Creative Lead Generation Ideas with Shay Hata (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Don’t want to door knock, call FSBOs, or work expireds? Me neither! And the pubic isn’t a fan of it either. As an introvert, the idea of having to cold call or do pop-by visits terrifies me. Instead, I’ll share my 15 creative lead generation ideas which allowed me to grow my business from 1 transaction to over 75 a year in just 4 short years; a lot of which can be done from the comfort of your couch all the while protecting the consumer.
- Unconscious Bias in Real Estate with Richelle Taylor (Approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Learn how our unconscious minds create bias in life an in real estate and identify ways to correct this behavior for yourself and your business.
11:30 AM – 1:00 PM
Expo & Lunch
1:15 – 2:15 PM Breakout Session #2
- How to Keep in Touch When We Aren’t Supposed to Be Touching with Sean Carpenter (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Real estate is a contact sport and just because the world has changed since the coronavirus pandemic, doesn’t mean our communications and opportunities to connect with our customers, clients, and community need to stop.
- Smart Homes with Brandon Doyle (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
In this course, we will explore how and why smart connected technology is exploding in popularity and has become a major factor in every aspect of real estate. It has changed the way consumers buy, sell and enjoy their homes and the way real estate professionals work with their clients in the purchase of or sale of a smart/connected property.
- You Are a Weirdo with Valerie Garcia (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
We are taught early on that we beat our competition by simply being better, but what if we have been wrong all along? This session takes you on a journey to discover why different is actually better than better. You'll hear stories of some of history's most amazing outliers and odd ducks, and uncover why embracing our weird is an awesome way to do business.
- How to Automate Your Business to Increase Efficiency with Shay Hata (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Would you like to have more free time? I will share my tips and tricks to automate your communication with buyers and sellers so you’re still holding their hand every step of the way while yet freeing up time to focus on other activities. We’ll discuss different CRMs to help you determine the right one for you, using Google Forms to conduct intake interviews with new buyers and sellers, and keeping information secure. Automating the tasks associated with each transaction, I’ll show you to set up different automated communication techniques for buyers and sellers including email, video, drip campaigns, reports, and more. Learn how to increase your production while working smarter, not harder.
2:30 – 3:30 PM Breakout Session #3
- Stay Out of the Friend Zone with Tommy Choi (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Join Tommy Choi as he outlines his strategies to properly leverage relationships with your sphere of influence- these same strategies have led him to close over 1,000 units for over $700 million dollars in sales volume. You will learn how to expand your network to new contacts that will feed your business with referral opportunities. Learn which groups of people you should focus your time and energy on. Gain insight into proven strategies that will keep you top of mind with your database. Learn models and systems that Tommy uses to make sure that you are adding the correct value to your relationships that will lead to more real estate opportunities!
- Getting Found Online with Brandon Doyle (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
The internet is a giant sea of possibility and there is an overwhelming amount of information out there on how to generate business online. It's important you know how to make yourself easy to locate and provide information about yourself in the right places. In this session we'll look at some of the key strategies and methods for setting your business up for success online. This includes your online presence and lead generating resources.
- How to Go from a Solo Agent to Building a Team with Shay Hata (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Are you a solo agent who is thinking of starting a team? If so, join top producing Realtor® Shay Hata as she discusses various team models as well as the pros and cons she’s personally experienced transitioning from a solo agent to a team lead and the lessons she’s learned along the way to confirm a positive conclusion for both the agent and consumer, every time.
- Creating a Diverse Business Strategy with Trey Scott (approved by the Minnesota Department of Commerce for 1 hour of Real Estate CE)
Trey will teach you to understand and develop diversity competence, outline the steps for building and implementing a diverse business strategy, show you ways to get involved in your community, and offer tips for avoiding property management discrimination.
3:45 – 5:00 PM
Lessons on Success from My Dry Cleaner with Tommy Choi
Tommy's keynote presentation on mindset through lessons on the success that he learned from his dry cleaner. He will share lessons on adaptation, abundance, fear, and gratitude that he observed from visiting his dry cleaner. These very lessons that he has applied to his business that has led to him building a multi-million dollar real estate company while still being very active as a volunteer leader in the association world.